Turn Your Marketing Data into
Growth-Driven Insights
Why Data-Driven Marketing Matters
In today’s hyper-competitive landscape, businesses that leverage data outperform those that rely on guesswork. Marketing data — when properly collected and analyzed — reveals customer behavior, campaign performance, and the path to higher ROI.
Key Messages
Know what’s working and what’s not.
- Understand your audience deeper than ever before.
Make every marketing spend count.
Tools & Platforms We Work With
We integrate and analyze data from your entire marketing ecosystem
Google Analytics 4 (GA4)
Google Ads, Facebook/Meta Ads, TikTok Ads, Line Ads
Looker Studio / Power BI
WordPress, Wix, and more
Our Work Process
Data Analytics & Insights
I dive deep into your business data to uncover meaningful patterns and insights. Whether it’s your Google Analytics reports, sales figures, or marketing campaign stats, I analyze the numbers to find out what’s really happening. You’ll learn which products are selling best, which marketing channels bring the highest ROI, and where there’s room for improvement. Most importantly, I translate all of this into clear, actionable advice – not just charts and tables. With my analytics services, you won’t be guessing what to do next; you’ll have the data-backed insights to make confident decisions that drive results.
Dashboard Development (Looker Studio)
Tired of wrestling with spreadsheets and scattered reports? I design and build custom dashboards using Google Looker Studio (formerly Data Studio) to bring all your key metrics into one interactive, easy-to-understand view. Imagine seeing your website traffic, marketing performance, and sales data all in one place, in real time. I connect data from various sources (e.g. Google Analytics, ad platforms, your CRM) and visualize it with intuitive charts and layouts. The dashboards I create are tailored to your business and your KPIs – no clutter, just the metrics that matter to you. You’ll be able to track progress at a glance, filter and drill down into details, and identify trends instantly. With a clear dashboard in front of you, monitoring your business’s health becomes straightforward and even fun. Spend less time compiling reports and more time leveraging insights to grow your business.
Data-Driven Marketing Strategy
Take the guesswork out of your marketing. With my data-driven marketing consulting, I help you understand exactly how your campaigns are performing and how to improve them. I analyze data from all your marketing efforts – from website analytics to advertising campaigns – to figure out what’s working, what’s not, and why. Maybe your Google Ads are bringing in leads but your email marketing yields higher conversion rates – I’ll pinpoint these insights. I’ll also ensure you have proper tracking in place (like conversion tracking and analytics goals) so we don’t miss a thing. Then, I provide clear recommendations to optimize your marketing budget and strategy: perhaps shifting spend to a more profitable channel, targeting a different customer segment, or tweaking your landing pages based on user behavior data. The goal is simple: help you maximize ROI and growth by focusing on evidence-backed tactics. Instead of marketing based on hunches, you’ll execute campaigns with the confidence that comes from solid data analysis.
Customer Reviews
2 months.
Customer Success Stories
Industry : Fashion
Problem : High website traffic, but low conversion rate (0.9%)
Solution :
Implemented GA4 enhanced e-commerce tracking
Identified high cart-abandonment on mobile devices
Launched an A/B test on product pages with clearer CTAs
Result :
📈 Conversion rate increased to 2.1%
📉 Cart abandonment dropped by 28%
💵 Revenue grew by 40% in 3 months
Industry : Restaurant
Problem : Social media ads were generating likes, but no orders
Solution :
Audited Meta Ads and Google Ads data
Identified weak mobile UX and unclear value proposition
Used heatmaps and analytics to revise website layout
Result :
🍜 Online orders up 65% in 2 months
📱 Mobile bounce rate dropped from 76% to 42%
💡 Clear messaging and easier checkout boosted conversions
Industry : Real Estate
Problem : High ad spend with no clarity on which property ads converted
Solution :
Integrated Meta Pixel, Google Ads, and Google Analytics
Built cross-channel performance dashboard
Tracked form fills by property, source, and ad creative
Result :
🏢 Top 2 properties identified for 70% of conversions
📊 33% ad budget reallocated to high-converting audience segments
📥 Lead quality score improved and reduced sales team follow-up time
Industry : Wellness Clinic
Problem : Inconsistent booking patterns, unclear channel ROI
Solution :
Integrated Meta Pixel, Google Ads Conversion Tracking, and Line OA analytics
Built Looker Studio dashboard to compare lead sources
Tracked lead-to-appointment funnel
Result :
📊 50% reduction in cost per lead
📈 Line Ads identified as best-performing source
⏱ Faster decision-making on campaign adjustments
Industry : Education
Problem : Unclear which content drives course sign-ups
Solution :
Set up Google Tag Manager with scroll & click tracking
Built dashboard showing user journeys and content interaction
Ran A/B tests on landing page layout
Result :
📈 47% increase in conversion from blog to course page
📚 Most valuable blog content surfaced for ad retargeting
💬 Insights used to guide future content strategy
Industry : Skincare
Problem : High return rate and low repeat purchase frequency
Solution :
Analyzed customer journey from ad click to post-purchase using GA4
Segmented customers by skin type and purchase history
Launched personalized email flows and retargeting ads based on usage behavior
Result :
🌿 27% increase in repeat purchases within 90 days
📉 Product return rate dropped by 18%
💌 Email CTR improved from 8% to 18% with segmented content
📦 Subscription model introduced for top 20% of customers